Dutch speciality ingredient distributor IMCD has opened a beauty and personal care laboratory at its new offices in Brea, California.
The new facility is part of IMCD’s growing network of more than 80 technical centres worldwide.
Designed as a hub for co-creation, the new facility offers an expanded laboratory alongside meeting areas dedicated to development meetings, formulation workshops, and brainstorming sessions.
These new facilities will allow IMCD teams, customers, and principals to explore concepts together and turn ideas into market ready prototypes with greater speed and efficiency.
“This new laboratory represents how we want to be the formulatory go-to partner for our customers. It embodies innovation, collaboration, and technical excellence, the foundation of how we differentiate ourselves in the market,” said Ian Lawrence (pictured, left), director of IMCD Beauty & Personal Care Americas.
Danielle Wheeler (pictured, second left), technical director of IMCD Beauty and Personal Care Americas, added: “Our approach is to inspire, support curiosity, and bring forward solutions that help brands stand out in a fast-moving beauty landscape.
“This facility allows us to create and test ideas directly with our customers, and to turn consumer and market trends into actionable concepts.”
