Croda-owned global speciality ingredient supplier Iberchem has appointed Sara Saad as its new commercial director.
In this role, she will integrate her current responsibilities in customer service and logistics while implementing Iberchem's commercial strategy.
Saad holds a degree in Journalism and Communication from the American University of Beirut and is fluent in five languages.
With over ten years of experience in the fragrance and flavour (F&F) industry, she has developed a successful career at Iberchem.
In 2021, she joined Iberchem's Leadership Team and has played a crucial role in planning and executing the company's strategic initiatives since then.
"She has progressively taken on more responsibilities and consistently enhanced customer satisfaction—an essential aspect of the company's mission that sets it apart from competitors," the company said.
